7/17/2019

THE KIND SHOWCASE AT TYSON RANCH - A Cannabis Culture Experience Announced Oct. 10-12 in Desert Hot Springs, CA

  
 
THE KIND SHOWCASE AT TYSON RANCH

FIRST OF ITS 'KIND' CONSUMABLE CANNABIS CULTURE EVENT
IN DESERT HOT SPRINGS, CA
OCTOBER 10-12

DESTINATION EXPERIENCE TO EXPAND ON PREVIOUS
KIND MUSIC FESTIVAL POP-UP
WITH CONSUMER & B2B CANNABIS SALES,
CANNABIS VENDOR ACTIVATIONS,
MUSICAL PERFORMANCES AND MORE TBA

 
Following this past February's inaugural KIND MUSIC FESTIVAL pop-up event, KIND has now expanded the festival by partnering with the progressive cannabis exhibition company SHOWCASE EVENTS to announce THE KIND SHOWCASE AT TYSON RANCHset for Thursday, October 10 to Saturday, October 12, 2019. The three-day consumable cannabis experience will be the first-ever event to combine a traditional music festival with a direct-to-consumer and B2B cannabis vending and lifestyle convention.
 
The inaugural KIND MUSIC FESTIVAL--at the future site of the Tyson Ranch Resorts, a 420-acre entertainment complex, luxury glamping resort, cannabis research & design facility created and owned by Mike Tyson--saw over 5,200 fans embrace California's updated cannabis regulations while enjoying a music festival experience, which featured standout sets by Miguel, Ferg, Starcrawler and more.

Rob Hickman (CEO, Tyson Ranch): "We're thrilled to join forces with Showcase Events. Brandon's experience in the convention/tradeshow space will be invaluable to the growth of the Kind Festival experience."
 
Mike Tyson: "Since the founding of Tyson Ranch, I've been focused on building awareness of the health benefits of the plant with the general public. The Kind Showcase is an example of our commitment."

THE KIND SHOWCASE AT TYSON RANCH will also take place at the Tyson Ranch Resort grounds in Desert Hot Springs, CA, In addition to recreating the 18+ outdoor stage and festival area presented at the February pop-up event, THE KIND SHOWCASE AT TYSON RANCH team are also constructing the world's largest temporary structure which will stretch (755 ft long x 135 ft wide x 55 ft tall). It will offer a comfortable air-conditioned experience for 21+ and over festival goers to browse several hundreds of cannabis vendors and activations. See an outside and inside perspective rendering of the structure below.

 

Additional details on THE KIND SHOWCASE AT TYSON RANCH will be in the coming weeks including the festival line-up, vendors and ticket on-sale information.

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