I SEE ORANGE makes its live US debut at New Colossus (NYC) and SxSW (Austin)

Channel the Spirit of ’90s Grunge for a 2026 U.S. Breakthrough at NYC’s New Colossus Festival and Austin’s SxSW Will Hit the Studio with Producer Phillip Broussard Jr. (Adele, Linkin Park) "Mental Rot" Link/Embed: https://youtu.be/SZXY7Wtre3Q?si=lV_NY2TntP-b8tEv MARCH 4, 2026 [New York, NY] -- “Grunge music is a big favorite for us as a band, along with ‘90s rock. We really love all that era of music from back then,” says Giselle Medina, lead singer and bassist of rock band I SEE ORANGE. Combining the modern production sensibilities with the scrappy guitar-bass-drums set up of early ‘90s alternative, the UK-based post-grunge three piece have tapped into a musical wormhole that channels the Pacific Northwest music scene without sounding like a throwback or a VHS-era nostalgia act. With a handful of singles like the brooding “La Bruja,” the searing “Doll Guts,” and the blistering “Mental Rot,” I See Orange is well on their way to breaking into the mainstream. On the way to New York City to perform three shows at this week’s New Colossus Festival, they are excited for their big city close-up. “We are all extremely excited to be landing in New York to indulge and take in the Big Apple,” says the Mexico-born Giselle. “We are looking forward to exploring, seeing the iconic sights and experiencing the food but most importantly, being able to play our music for the first time on US soil is something we wouldn’t have thought would have been happening a year ago!” March 5 at Pianos March 7 at Baker’s Falls with The Spanish Wave March 8 at Pianos Inspired by the heavy melodic rock that fueled the grunge and early alternative rock scene, Giselle along with guitarist/backing vocalist Cameron Hill and drummer Charlie Hill have been honing in on that era’s fever and creating a frenzy in London underground. Dancing About Architecture hails, “What makes I See Orange more than the usual louder-than-thou noisefest that the heavier realms seem to be fixated with of late is the beautiful and perfectly balanced melodicism to back up the muscle, a pop awareness that is found at the heart of any great rock and roll band.” Swindon Shuffle praises, “With one foot in the grunge era, another in modern musical times, another in the realms of classic rock and yet another in more pop-aware, college rock territory, it is no wonder that I See Orange makes such a deft and ornate sound. The music may be heavy, but it always retains sight of the fact that the best songs should balance groove with grind, grit with grace, and power with poise.” I SEE ORANGE Photo credit: Peter Smith  2025 was an especially pivotal year for the band. With support from Seattle’s flagship NPR affiliate KEXP, their single “Mental Rot” grew to feverish heights with their video garnering over 340k plays on YouTube. “We are extremely proud of that song, the performance, traction and natural growth that video has had is truly amazing,” she beams. “Going around the world, being played on the likes of KEXP and the BBC and getting so many reactions. It takes you down memory lane, hard rooted in a sound that brings out the nostalgia in everyone.” Their latest single, “Doll Guts” is classic riot grrrl in both musical aesthetic and lyrics. “I definitely had riot girl on my mind when I wrote it,” Giselle explains. “It’s a raw expressive song, about feeling discomfort within the human skin. It expresses anger towards the desire, to not wanting to feel and deal with simple human thoughts and emotions. With a metaphoric concept contrast between the pretty and the ugly, as the name portrays. Instrumentally it needed the same formula, to be melodic and heavy, sweet and sour.” "Doll Guts" was the first single ever released on the London-based Japanese label JPU Records by a non-Japanese artist. Beyond this week in NYC, I See Orange will be traveling to Austin for SxSW 2026 with three shows. March 12 at Shangri La with The Spanish Wave March 14 at 13th Floor (2:30pm) March 14 at Mamma Dearest  (6:30pm) Once the wrap up in Austin, the band will head to Los Angeles to work with acclaimed production legend Phillip Broussard Jr. (Adele, Red Hot Chili Peppers, System of a Down). “Folk music, rock music, pop music… He’s done it all,” she says excitedly. “To be able to record with him in the legendary SteakHouse Studio is something we never thought would be included on this trip. It’s going to be an amazing experience!” Starting in 2022 when Giselle moved from Mexico to the U.K. and met local musicians Cameron and Charlie, I See Orange instantly gelled creatively, concocting a transatlantic blend of music that combined their love of post-grunge and creative a deliberate combo of captivating melodies with heavy rock and anchored with her clever lyricism that occasionally dips into her Spanish tongue. The band released a handful of singles and their first EPs. With a new single coming in the very near future and their live performance debut in North America, I See Orange is ready for their U.S. breakthrough. “We were so motivated and ready to release more music, and I think now is just the right moment,” she concludes. “The growth and excitement that I See Orange has experienced so far has been so much larger than we could have imagined.” If this momentum the band is experiencing continues, I See Orange better be prepared for what comes next. It’s going to be a doozy. I See Orange is Giselle Medina (lead vocals, bass), Cameron Hill (guitar, backing vocals), and Charlie Hart (drums).

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