deary Unveil “Alma” Single + Video | Debut LP out 4/3 via Bella Union

deary Share Transformative New “Alma” Single + Video Debut Full-Length Album, Birding due out April 3 via Bella Union Birding album pre-order link "Alfie” is pure shimmering, magisterial beauty." - BrooklynVegan "The Slowdive influence is strong on this one[“Alfie”], and deary do justice to the lineage." - Stereogum "The debut full-length album from London shoegaze 3-piece is full of shimmering guitars  and blown-out atmosphere." - Bandcamp Singles: “Seabird” “Alfie” “Alma”

Photo Credit: Josh Hight  London three-piece, deary will release their debut full-length album Birding on April 3 via Bella Union. Helmed by Rebecca "Dottie" Cockram (guitar, vocals), Ben Easton (guitar) and Harry Catchpole (drums), they shared early album cuts “Seabird” and “Alfie” to widespread acclaim. Today they unveil new single “Alma”, alongside a breathtaking official video directed by Limb. Written when the band first formed and perhaps the album’s most sonically pop-forward moment, ‘Alma’ originates from the Spanish word for ‘Soul’ or the Latin word associated with kindness and nourishment. “I see Alma as an embodiment of our band.” explains Dottie. “It has been with us for a long time and changed with us along the way. In the past 4 years, we have grown into ourselves and have a much clearer idea of what deary is. In this song, I am talking to my younger self who made the decision to look after us and become a better person.” Watch / Share: “Alma” video Formed in 2020 over a shared love of Cocteau Twins, Slowdive, and MBV, the band wears these influences on their sleeve with the self-produced album’s dreamy shoegaze beauty and trip-hop beats, incorporating their modern touch to make something unique their own. The result is a collection that washes over listeners as the band explore their own life experiences in the context of the modern world and through religious iconography, dealing with innocence, grief, mental health, nature and the human experience. Birding aims to draw attention to the direct impact humans have on the world around us, whether that be nature, or ourselves. The importance of protecting the inner child or someone more vulnerable, holding hands, learning from past mistakes. “I was writing the record in one of the worst periods of my life,” Ben shares. “I was not in a good space at all. Our last EP, Aurelia, was about transition, and how it's cool to change. And Birding is, ‘Oh no, I‘ve made some really disruptive life decisions.’ The album came from an isolated, almost hopeless space, and you can hear that in parts of the record. But there are also moments that are very self-loving and meditative, and a bit more uplifting.” Across 11 tracks that run the gamut from ocean-deep shoegaze riffs to cloud-light sprinkles of ethereal indie, Birding is the sound of a band who have definitively found their groove. “Our last EP was us trying to be deary,” says Ben, ‘and this album is us being deary.” Coming off a UK #1 (Vinyl Singles Chart) with their debut single “Fairground", the band has supported Slowdive and Cranes and worked with the likes of Saint Etienne, The Murder Capital and Emma Anderson (Lush). deary have announced a number of UK and EU live shows to follow the album’s release. Tour dates here. Website | Facebook | Instagram Bandcamp | Spotify | Apple Music