PROPELLER works at the crossroads of culture and social good. The digital marketing platform has teamed up with Outside Lands to raise money and awareness of Outside Lands Works -- a charitable program that invests in the cultural vitality of the Bay Area. They are offering the chance at premium experiences for fans already set to be onsite at the festival, and auction items for music fans at home. All proceeds from the onsite Propeller program at this year's festival will be split between Sunset Youth Services, Youth Art Exchange and Planting Justice via Outside Lands Works.
Concertgoers onsite at Outside Lands can win premium upgrades and prizes too, including chances to:
- Hang with Albert Hammond Jr in Wine Lands & Watch The Strokes from Front of House
- Watch Lizzo and Tame Impala from Front of House
- Experience A Taste of the Bay Area with mxmtoon. and Wine Tasting with Festival Sommelier Peter Eastlake at Wine Lands
For music fans across the country that can’t make it to Outside Lands but want a taste of the festival at home, Propeller is currently hosting an auction featuring two guitars from Outside Lands headliners past and present:
- Albert Hammond Jr Fender Stratocaster Signed by The Strokes (info)
- Fender Redondo Player (bronze Satin) Signed by Paul Simon (info)
For additional information on all contests and auctions that Propeller is running in conjunction with Outside Lands, visit: https://propeller.la/osl2021.
About PROPELLER
Propeller is a digital marketing platform that works at the crossroads of culture and social good. We enable our partners, both for- and non-profit, to connect with new audiences and build meaningful campaigns. As a for-profit public benefit corporation, we operate with the financial transparency of a non-profit and our success is based solely on the impact we create together.
About OUTSIDE LANDS WORKS
Outside Lands Works is a charitable program that invests in the cultural vitality of the Bay Area. We support local nonprofit music and arts education programs serving underprivileged communities. We create opportunities with our festival resources to provide life changing experiences for our partners. We build relationships with our community and raise the profile of pioneering organizations among festival fans and audiences. Outside Lands Works is a donor-advised fund housed at the Tides Foundation.
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