Back in 2019, Jelani released his debut EP, Helvetica via No Matter, exploring topics like pursuing music over a promising football career, his mixed race identity, and following his dreams. The introspective and innovative project racked up millions of streams and support from tastemakers ranging from Apple Music’s Zane Lowe, who premiered lead single “Patagonia,” to Rolling Stone magazine, OnesToWatch, Complex, and many more.
Jelani spent 2020 working on new music and shared the single "Stella Brown," an upbeat ode to brunettes and young love, which resonated worldwide. It became his most successful release to date with over 21 million streams and support from DSPs, radio, and press. From the cover of the Lorem playlist on Spotify, to video profiles with Verizon and Complex, to live performances for Tidal, and radio support from Apple Music, "Stella Brown" was everywhere.
This past March, Jelani showed another side of his upcoming album with the release of the sunny, aspirational single "Marigold." The momentum kept building with support from Apple on the cover of the New Music Daily and Superbloom playlists, alongside an interview with Zane Lowe announcing the album, support from Spotify on the cover of Lorem, and tastemaker radio spins on Sirius XMU, KEXP, and more.
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