Today, Detroit, Michigan-based indie singer-songwriter Ronny Tibbs shares the heartfelt, uninhibited track and Harold and Maude-inspired official video "Too Late" out now. Tibbs' smooth, rousing EP Shorthand, is due out October 29 and available for pre-order now.
"Too Late," out today, is ten years in the making–one of his oldest tracks that is finally seeing the light of day. Recalling when it started to come together and how it's evolved since, Tibbs shares, "I wrote it about my then ex-girlfriend, who is now my wife. I was living in Los Angeles, and she was still back in Detroit. This song captures the essence of going so far down a road together that it's too late to turn back and go another direction."
Throughout the track, Tibbs grapples with the idea that not everything happens quickly, despite what society has become; good things often take time, care, and attention. Tibbs says the track is "deeply rooted in my reflections on how long certain things in life take to develop—always much longer than we'd like, especially in this day and age where everything is instantaneous. In 2024, we get answers immediately and same-day results, but I believe good things take time and work." With the right amount of careful consideration and time, hopefully, the outcome is worth the wait. Tibbs continues, "Relationships are at the top of that list, and this song is a testament to that belief. It reminds me that while good things take time and effort, the results are always worth it."
Sonically, Tibbs aims to blend the fresh and the familiar. The song embodies a sweet and genuine yearning and longing, with a twangy undertone that adds to its candid nature. "Despite its complexity," says Tibbs, "its familiar and reminiscent feel resonates with something you may have heard in another place and time."
Watch "Too Late" (Official Music Video)
The accompanying humor and heart-filled music video mirrors the track's quirky and rebellious nature, following Tibbs and a fictitious grandma as they ride on a motorcycle and climb to rooftops. On casting the parts of the video, Tibbs says, "When I began casting, I interviewed many older ladies, asking how they felt about (fake) riding on a motorcycle or climbing up on the roof of an abandoned building. To my surprise, they were all game; I'm guessing they wanted the part or to live out this adventure - but it started to worry me—I didn't want anything bad to happen to these sweet old grannies."
Shorthand, the clever, stirring forthcoming EP by Ronny Tibbs, meets the musician where he is today with its rich, masterful instrumentation, soaring vocals, and sincere lyricism. A labor of love created in life's in-between moments, away from the grind of everyday life, where the band could exist in a sacred, creative space. The project allowed the group to experiment freely, unbound to any expectations. On the EP's purpose and the necessary refuge it became, Tibbs says they aimed to "carve out time from life's obligations to manifest the songs that had been haunting our consciousness, trapped in our minds with no outlet for far too long. It was time to break free and make time for creativity." Another purpose of this EP, Tibbs adds, "was to embark on a project with friends, with the delightful ulterior motive of spending quality time together, defying life's oppressive demands, and making room for memories."
The previously shared "Love is (Just) a Cruel Game" blends a twangy, cinematic feel and the grandiosity one might find in a Bond theme. The tone is dramatic and lush, with rich instrumentation and powerful horn sections that strike a balance between haunting and sarcastic—explaining how the track came about naturally and the process of recording it, Tibbs says, "'Love Is (Just) A Cruel Game'" was one of those lightning-in-a-bottle moments for me. The song came together incredibly quickly, with all the parts pulling together almost effortlessly."
Equipped with a distinctive Midwestern charm and unbound to any particular genre, Ronny Tibbs has carved his authentic path since high school and signed a record deal with Island Records UK at just 19 with his former rock quartet, The Satin Peaches, who toured extensively and electrified stages at festivals like Lollapalooza and Leeds. Tibbs broke away from that when 2016's 33 with The 305's arrived. In 2018, Pop Matters premiered the fan-favorite single "30-Year-Old Boy" and wrote it opens with "chamber pop piano lead and a sweeping string section enveloping Tibbs' high-end crooning. At the cusp of the refrain's second appearance, the instrumental swell escalates with some crashing drums and the strings' growing grandeur."
On the singer's ability to blend genres, Click On Detroit wrote, "Combining the beach-pop, doo-wop sound with meaningful and personal lyrics, Metro Detroit's Ronny Tibbs creates feel good music with tons of heart." In 2019, Tibbs shared his sophomore album Lone Fry, and now five years later, Tibbs looks to expand on his heartfelt, expansive sonic universe, leading with honesty and filled with meaning.
Ronny Tibbs allows time to heal and inspire positive change with track and video "Too Late" out now. The delicate, unguarded EP Shorthand is due out October 29 and is available for pre-order now. Connect with the rising singer-songwriter on Instagram and YouTube , and stay tuned for much more.
Watch "Love Is (Just) A Cruel Game" (Official Music Video) | Listen | 
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